BRAC's Microfinance and Social Responsibility Initiatives |
ICMR HOME | Case Studies Collection » Business Ethics Case Studies Please note: This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source. |
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ExcerptsBackground Note
Microfinance for Moderately PoorBRAC channeled microfinance delivery for the moderately poor as it felt that this segment was neither covered by the conventional microfinance providers, who targeted the poorest of the poor, nor the commercial banks. With the idea that the moderately poor could not be organized into a homogenous group, BRAC offered differentiated financial programs for different strata among them... Healthcare ProgramsOne of the first activities that BRAC undertook, even before implementing microfinance activities in a full-fledged manner, was healthcare. BRAC started to focus on child mortality in Bangladesh, which stood at 25% in 1975... |
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